This blog presents the genesis of Downside Up - project developed by Claire Ferreira within the Royal College of Art - as well as the different steps which have led to its conception.
" Observing the daily crisis of looking for something in a bag, I struck upon the notion of turning it 'upside down' as a means of creating an opportunity out of the crisis. Things 'spilling over' led me to explore the 'over pouring' process and its upside down outcome to generate new typologies of objects. "